If you’ve ever seen an amazing dress in a magazine spread and then groaned because it’s way out of your budget, or wanted to find a halter top just like the one Buffy wears patrolling, Snap Fashion might be the resource for you. Created by British techie Jenny Griffiths, Snap Fashion is an iPhone app that lets users snap a pic of clothing they like and then find something similar from a variety of retailers. In case you’re living iPhone-free, there’s also the Snap Fashion website, which works similarly and lets users either provide a link to the image they want or upload a picture.
I test-drove the website (being among the aforementioned iPhone-free) and turned up some promising results. After covering the 3.1 Phillip Lim fall collection last week for Paper Droids, I started to covet a few items, particularly the skirt featured below. Sadly, at $375 USD, it’s more than my wallet can afford.
Using an image of the skirt from Nordstrom’s website, Snap Fashion provided me with several options based on shape and pattern, including the J. Lindberg and House of Fraser skirts pictured below.
Though Griffiths and Snap Fashion are UK-based, many of the retailers included in this “sartorial search engine” are available in other countries or ship globally, making it a handy tool for shoppers worldwide. Snap Fashion is also gearing up to provide menswear search options, and the website includes runway overviews, shopping wish lists, up-to-date style finds, and other fashion-related news.
Is Snap Fashion something you’d use on your smartphone or at home?